SWOT

Strengths.
• We will have a differentiated product and service
• Positioning prominent among the competitors.
• We will have modern infrastructure facilities for the entry of people with disabilities.
• It will have a maximum capacity of 75 people.
• We will have modern facilities and furniture

Opportunities.
• Our customers will have preferential access to the local parking.
• It could become a major brand of vegetarian food restaurant.
• Find new recipes to attract new customers.
• Create innovative promotions

Weaknesses.
• The restaurant is designed for college students, this target is young and have little conscience to eat healthily.
• Vegetarian food is not a very popular food.

Threats.
• It is located opposite many fastfood establishments, with low prices and promotions that attract customer attention.